Pulse Café in Hadley is a new business that has obviously made an impression with customers since it opened in 2017. Perhaps the reason Pulse is so popular is because it’s more than just a café. It also has an educational space, a market, and a demo kitchen all focused on a plant-based diet. “It’s been growing tremendously,” says General Manager Evita Wilbur. “We have a lot of loyal customers that have really helped us develop at this early stage.” Wilbur describes the food at Pulse as “plant-based, globally-inspired comfort food” and says that they want to provide plant-based options that don’t sacrifice familiar tastes. Wilbur says that it’s the handcrafted nature of their food that sets them apart, because not many vegan kitchens make everything from scratch.