Red Sox 2012: Brand vs. Baseball Team

When does brand massaging take too much precedence over team management? In the case of the current ownership group of Boston’s beloved Red Sox, I’d say sometime last summer. Welcome back worry. It’s been a while. But with the current state of Red...

Boston Marathon: 40 Years Co-Ed and Counting

Happy Marathon Monday! Patriot’s Day is always special in the Bay State. The running of the world’s oldest annual marathon. An early Sox game at Fenway. Early crowds at Boston’s many bars. The rememberance of “the shot heard round the...

Are You Read for El Clasico?

By all accounts, this weekend is jam-packed on the sports front. The Yankees are in town to help the Sox commemorate the 100th anniversary of Fenway Park. The Bruins host a pivotal game 5 against the playoff-upstart Capitals. The Celtics continue their intriguing...

Seventh Heaven! Seven Springs Ski Area Re-Opens!

If there were a magic portal from the Valley to southwestern Pennsylvania, I would be at Seven Springs today, as they re-open their ski area after getting a foot and a half of snow over the past few days. But there’s no magic portal that I know of. So instead,...